These days it seems that almost every business has one thing on their mind, finding and hiring top talent as well as preserving the talent they already have. For a small handful of firms, this is a relatively easy process which allows them to pick from a pool of exceptional candidates. In fact, for these rare companies, they have a waiting list of qualified people waiting to join their team and can set the hiring terms almost without question.
Unfortunately, this is not the case for most businesses. Most businesses struggle finding, attracting and keeping top quality people. Why?
When you run an organisation with a strong culture, candidates hear about you and buy into your mission and values and do anything to be a part of something special. This type of culture has a brand of it’s own creating a demand for their kind of working environment and allowing the organisation to sell themselves by word-of-mouth. Most of the time, when we think of companies like this, we think of Google or Apple who provide play spaces, cafeterias and other perks for their team members. But it’s more than just perks and it’s more than just big businesses with big names. When you create a great culture, no matter how small your organisation is, people want to be a part of it.
At REBEL Ventures, we call this the AAA-rated culture. What is a AAA-rated culture? It’s the same concept you’re familiar with in a AAA-rated bond. AAA-rated culture has a high degree of worthiness and a low degree of default. It means the business builds a culture where people love to perform – they get satisfaction out of it. And when people get personal satisfaction out of their work, they are less likely to default – i.e leave the company for better pastures or worse, stay and mentally check out and underperform.
Benefits of Developing a AAA-Rated Culture
Get AAA-Rated Culture Tips, Strategies & Resources
Are you interested in learning more about how to develop your own AAA-Rated Culture?
How about our AAA-Rated Culture Leadership Guide to get you started?
Or perhaps you’re curious to know if your company already has a AAA-Rated Culture. By sharing the AAA-Rated Healthy Workplace Survey with your team members, you can find out.
Or you may just already know that there’s a problem with the attitude, mindsets, beliefs or behvaiours of certain people in your organisation and you want to chat with our Chief Mind Coach to see what can be done on a 1-on-1 basis.